Avila Eats
Branding | 2024
Software: Adobe Illustrator, Adobe Indesign
Avila Eats is a fictional Venezuelan restaurant brand, named after the iconic Avila mountain, a beloved landmark, that provides a sense of home for Caraqueños. The brand aims to create a cheerful, warm, and friendly atmosphere, designed to resonate with the Venezuelan community, creating a welcoming space that celebrates Venezuelan culture.
Avila Eats, I created an illustrated logo that visually tells the story: the iconic Avila mountain cradles a sun-like arepa, symbolizing the warmth and deliciousness of Venezuelan cuisine. The green of the mountain evokes nature, harmony, and a welcoming atmosphere, while the vibrant yellow of the arepa represents both warmth and the irresistible appeal of our food.
